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Datup vs Relex

Relex: What it is, features and prices (2025)

Don't pay more or wait months to optimize your supply chain. Learn everything about Relex and make an informed decision.
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Last update

April 2026

By

Felipe Hernández

Co-founder of Datup

o9 Solutions Features

Comparison table between Datup and Relex Solutions

Feature Datup Modern AI Relex Solutions
Main Focus Comprehensive platform for retail with integrated planning, inventory, purchasing, and distribution modules. Integrated AI assistant that responds on the platform and WhatsApp. Enterprise solution specialized in supply chain optimization and advanced demand planning.
Implementation Time Less than 5 weeks FAST
Agile and flexible setup, ideal for companies that need immediate results.
12-24 months implementation. Requires dedicated teams and specialized external consultants.
Required Investment Competitive and scalable pricing model. Return on investment in months, not years. Investment in the millions. Requires a robust budget, and ROI may take years.
AI/ML Technology Machine Learning that learns from your specific data. Models adapted to your business with continuous improvement. Advanced machine learning algorithms for global enterprise-scale prediction.
Ease of Use Easy-to-adopt tool with 24/7 AI assistant available. Intuitive interface designed for business users. Requires extensive training and specialized technical personnel for daily operation.
Support Personalized support in Spanish. AI assistant answers questions on the platform and WhatsApp. Continuous local support. Structured global support, primarily in English. Requires formal tickets and standard response times.
Complexity Modern and agile solution. Does not require dedicated teams or external consultants for operation. Robust but complex solution. Needs dedicated teams and may require consultants for changes.
Ideal Customer Profile Companies that value agility, innovation, and quick results. Ideal for dynamic markets in Latin America. Large multinational corporations with established operations and significant budgets.

Do you already know which one is best for your operation?

Schedule a personalized demo and receive a free diagnosis of your chain of supply.

Relex Solutions vs Datup: Key Features

Demand planning

The Relex software is capable of Generate demand forecasts, integrating historical data, market factors and buying behaviors. It uses machine-learning to capture the “drivers” of demand (seasonality, promotions, location, etc.) and offers Visibility of Uncertainty Scenarios (probabilistic planning) to be prepared for changes in demand.

On the other hand, Datup It also has demand forecasts of up to +95% accuracy and includes + 200 external variables that reinforce the analysis. In addition, to estimate demand by SKU, product category and location. It also calculates up to 7 scenarios to make decision-making more flexible, and has a collaboration panel to plan demand together with other key teams such as sales, finance and operations (S&OP).

Inventory, Replenishment and Supply Chain Management

The whole issue of replenishing stock, assigning products and planning for different channels is done automatically with Relex. You can see what's happening at every point in your supply chain and react quickly when something changes on the fly.

In Datup Do you have the Inventory Optimization Module which allows you to know where and when you need to replenish inventory taking into account business rules and lead times. It also has intelligent reorders and suggestions based on demand analysis and your sales and inventory data.

Technology and AI

Datup: predictive AI with +200 variables Datup uses artificial intelligence models that analyze more than 200 external variables (weather, trends, seasonality, events) to improve forecast accuracy up to +95%.

Your Alaia virtual assistant automates queries and generates proactive alerts.

Relex: Machine Learning for Retail Relex employs advanced machine learning and prescriptive optimization models, specially designed for the needs of retail and store inventory management.

Integrations

Datup integrates with: ERP systems (SAP, Oracle, Microsoft Dynamics), WMS (Warehouse Management Systems), Fast integration in 4-8 weeks.

Relex integrates with: ERPPOS (Point of Sale) Systems Robust but complex integration (6-12 months)

Companies that have already optimized their supply chain with Datup

“AlAia allowed us to detail analysis of causes and corrections. The Datup team is always looking for ways to solve with support, willingness and prompt response.”

Edwin Roa Rojas

Head of Sourcing, Crepes & Waffles, Colombia

Switching to Datup is easy

1

Connecting to your system

We identify the most efficient type of integration for your operation (API, Data Warehouse or files) and connect directly to your system or other key sources.

2

Structuring and training

We extract data from your system, structure it according to your operation, and train our AI models to deliver accurate and actionable recommendations.

3

Validation and start-up

We provide you with ready-to-use dashboards, with clear and actionable information. We validate with your team that the recommendations fit the operational reality and fine-tune the last details.

Schedule this week and receive a diagnosis gratuitous

We analyze your operation and show you the potential for improvement. Sin commitment.

When to choose Relex and when to choose Datup?

Datup is ideal for: Relex is ideal for:
Company Profile:
Medium to large companies looking to optimize inventory quickly
Retail and mass consumption requiring accurate forecasting
Manufacturing requiring distribution optimization
Organizations that need short-term ROI (3-6 months)
Teams that value agile implementation and personalized support
Companies with products that have expiration dates
Businesses seeking automation with a virtual assistant
Datup Success Stories:
Retail, mass consumption, and manufacturing companies have achieved up to a 30% reduction in inventory, improved availability, and reduced stockouts.
Company Profile:
Large retail chains with very complex operations
Supermarkets needing assortment optimization
Retailers with a strong focus on price and promotion management
Companies with budget for long implementations
Organizations that can wait 12-24 months for ROI
Featured Relex Clients:
Carrefour, MediaMarkt, and Coop, primarily large European retailers.

How much does Relex cost?

Cost is one of the main criteria in the decision process. Below is a price guide.

Datup

Up to 10x more reachable

Fixed monthly subscription, scalable according to your needs.

✓ Unlimited users included
✓ No big initial investment
✓ Implementation included (4-8 weeks)
✓ Personalized support and training
✓ ROI in 3-6 monthsSubscript

Relex

Significant investment

Licenses + implementation + integration + maintenance.

  • Enterprise licensing for retail (custom pricing)
  • 6—12 month implementation (additional cost)
  • Requires specialized equipment or consultant
  • ROI in 12—24 months
  • FAQs

    What is the main difference between Datup and Relex?

    Primarily in its accessibility and approach. Datup is a more agile solution, with an intuitive interface and a faster deployment model. Relex is a platform aimed at large corporations, with greater complexity in its configuration and customization. In addition, Datup incorporates Alaia, a virtual assistant with artificial intelligence trained for Supply Chain that facilitates interaction with the platform.

    Is Datup cheaper than Relex?

    Yes, Datup offers a more accessible licensing model than Relex. Relex is positioned in the premium segment of the market, with significantly higher licensing and implementation costs. Datup offers scalable plans that allow growing companies to access advanced forecasting technology without the large initial investment required by Relex.

    How long does it take to see results?

    With Datup, companies usually see the first tangible results 4 to 8 weeks after implementation, thanks to its agile onboarding process. Relex, due to its greater complexity and need for deep customization, generally requires between 3 and 6 months for a full implementation.

    Do both platforms integrate with ERPs?

    Yes, both Datup and Relex offer integrations with the main ERP systems in the market such as SAP, Oracle, Microsoft Dynamics and others. Both platforms have robust APIs and pre-configured connectors that make it easy to synchronize data.

    Does Relex have a virtual assistant like Datup?

    No, Relex no cuenta con un asistente virtual conversacional comparable a Alaia. Relex se enfoca en interfaces tradicionales con dashboards, reportes configurables y módulos especializados que requieren navegación manual.
    Felipe Hernández
    Felipe has specialized in the application of artificial intelligence to optimize supply chains, helping companies to predict demand, manage inventories and determine the ideal times to buy raw materials.
    Supply Chain Analytics
    Datup integrates your data and uses deep learning to predict demand (95%+ accuracy), analyze your inventory, and calculate reorder points, prioritizing your purchases based on location and strategic products.
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